Tag Archives: e-commerce

Announcing our new Canadian Amazon aStore!

If you live in Canada, it is fall and the days are growing longer. What better time to nestle by the fire with a good book, to listen to some new music, or to work on your art projects? And it’s going to get chilly…rainy…or snowy. Well, now you don’t have to even leave the comfort of your home to shop for your art supplies! It is perfect timing for the Grand Opening of Jane Street Clayworks’ new Canadian Amazon storefront.

Over time, I will be researching and offering the best that is available on the Amazon.ca site,  material relevant to ceramics, pottery, sculpture, creativity, and art appreciation. Everything under one umbrella, convenient, and created to serve you. Eventually, I would like to offer as many things as I can that are made in Canada. In addition, I will be mindful of the best deals, materials, sources. I am truly excited about my Canadian Amazon aStore!

Built expressly for Jane Street Clayworks, this aStore currently features the following:

  • Books (The Books section includes print matter pertaining to ceramics, pottery, or sculpting. Also included are materials on creativity and art appreciation. In addition, there is a special section for books with Canadian content.)
  • Business (The Business section includes media focusing on business topics relevant to ceramics, pottery, or sculpting.)
  • Digital (The Digital section will include DVDs [NTSC format], CDs and MP3s. Chosen topics are relevant to ceramists, potters, sculptors. In addition, for those interested, there is also material focusing on creativity and art appreciation. Note: Kindle books are available through the Amazon aStore (US $), found on the blog toolbar.)
  • Storage (The Storage section focuses on containers for storing and transporting tools.)
  • Tools (The Tools section spotlights items used to produce work made from clay.)

Please take a look at our new aStore! The color theme is different because I want you to easily tell it apart from the US version. The index runs below the gallery, so scroll on down.

Enjoy!

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A new Etsy shop and makeover for Jane Street Clayworks

Good news! Jane Street Claywork’s Etsy shop is up and running.

Online Shop
You can see my new Etsy shop by clicking the link above under the blog’s banner. Clicking will take you to a new page and my gallery, which is directly linked to my online store. More information about each piece can be seen by hovering your cursor over the photographs. Simply click an image and you will be taken to another window, my Etsy store. Etsy is an marketplace, if you’re unfamiliar with it. On the site, individuals have shops through which they sell their goods. It is a completely above-board enterprise that is safe to use. Transactions take place through PayPal, an online payment system. By using PayPal, a customer pays cash directly from their PayPal account or uses their credit cards, which are processed by PayPal. PayPal is also a safe method for making online purchases. As for my online shop, stock will increase over time. When something new is added, it is featured on the main Etsy page and I want that promotional boost. I’d love it if you took a look at my Etsy gallery by clicking the link on the toolbar above. No hard sell, I just want you to see what I’ve been up to and I’m proud that my little store is finally up!

New Banner
As you can see by looking at my Etsy shop, the artwork on the banner differs from what is shown above. Well, change is good. A new look for my blog will shake things up and get the energy moving. I have been working on these projects behind the scenes for some time and they’re ready to see the light of day! Change can smart, though, too. I’ve adored the image of the aggregate fence which is the basis of my blog banner…. It was created from this photo of a British garden wall. A change is needed, though. As I worked on the Etsy site, I realized my banner needed a softer look. By Monday, that same look plus my new logo will replace the current banner.

New Logo
When I first started blogging, I just used wordpress.com. I didn’t know I’d adore blogging and really make a go of it. I have, though, and am completely back in touch with my writing. Add to that a new shop and an eventual Facebook business page and I realized I needed a logo. As a graphic designer, I’d created many and am enjoying the process once again. Interestingly, it’s ended up being a joint adventure! First, I took to sketching, to come up with ideas. I wanted to do something with a terra-cotta pot and growth signifying creativity. In the midst of this activity, I mentioned my idea to my friend, Christina Ngo. She suggested that I work with a 45° angle. I liked her idea in more ways than one. For starters, the dynamism of a verticalRapidografi Staedtler line is a good design element.  So, my sketching continued and I incorporated the angle. At the same time, I had been researching plant sites looking for vines that appealed to me. I also investigated  plant symbolism because I like working with meaning, too. Not finding exactly what I wanted, I came up with my own, based on what I knew I wanted, a leafy vine with tendrils. Next, Mark gave me some of his Bristol board and I was ready to start inking. With technical pen in hand, I reached for the board… At that moment, Mark looked at my sketch, had an aha moment and suggested that I scan what I had drawn. I’d mapped out a grid to follow a 45° angle and drew my image over that. I did scan it and it looked great! So, all my banners will show my rudimentary sketch of the vine… My jingle is “growing creativity,” so a partially finished sketch is perfect. My work on the logo design evolved. I had wanted to constrain stacked letters into a flowerpot shape, using a nice Pantone terra-cotta. But, it wasn’t going to work well with the new banner idea. Too busy, visually. The idea was improved by stacking the Nickelodeon font, a nod to the Arts and Crafts style, and centering it on a plant pot. I’m also using Hoefler Text, which has a nice, rounded look. I’d studied fonts for several weeks, narrowing it down and testing them out. My friend, Connie Thoreson, suggested I shorten the vine, which I will do, too. As far as the technical end, I have my husband to thank because he is a whiz with Adobe Photoshop. We teamed up; I acted as the designer and he the technician. Working with 7 or 8 layers, we started achieving the look I wanted, with time left over for tinkering. Tinkering…the best part, if you don’t overdo it! I’m finalizing the logo and it’ll be up with new banner on my blog by Monday!

New banner, check. Etsy shop, check. New logo, soon. Next up is my Facebook business page….

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Jane Street Clayworks Update: Digitization & Dirt

BLOG: Things are inching closer toward observable change. Next week, I meet about a new computer set-up. Several weeks ago, when I was in Spokane, I visited the Apple store to compare iMacs and laptops. I lifted the latter, trying to decide how wide and heavy I’d go. I considered the former, to decide how wide I’d go. My supplier will also assess my needs and give me feedback. Plus, an occupational therapist did an ergonomic assessment of my home workspace, so his input will be factored in, as well. I’ll be getting a monitor arm if I choose an iMac and, either way, all peripherals will be wireless. It looks like I’ll use Dragon voice recognition software with my computer and  word-to-text digital recorder. I’ve not conducted interviews or written full-length features for some time, as I’m waiting for my upgrade. It’s too hard on me, physically, to do it any other way. In addition, I have been given the go-ahead to take mini-courses focusing on social media, small business, production, law. Specific books have been lined up, too, including Social Media Marketing for Dummies, Search Engine Optimization For Dummies, We Are Not Alone: The Writer’s Guide to Social Media, The Complete Idiot’s Guide to Social Media Marketing.

CLAY: Within a week’s time, the molds I’ve made will be bisque fired. This summer, has been a time for experimenting with production methods and treatments. I still intend to have a link to an e-commerce storefront, but have yet to decide on the venue. Investigating Etsy, ArtFire, Red Bubble, and more. My style comes under the Arts & Crafts School and I’m presently experimenting with the cuerda seca and cuenca methods used with Art Nouveau ceramics. I’m getting ready to enter a clay only stage. Up to now, I’ve taken part in a program that has helping me get going with my blog/biz idea, but the paperwork/planning took so much time, I had less brain power left over for clay. I am still in the program but am about to exit the planning phase and enter the doing phase. I’m ready to hunker down with my creativity. Asking the Universe to postpone any planned distractions or crises for a time. At the crossroads…. Business advisor stage done. Check. Vacation over. Check. Mom’s surgery was successful; she’s on the mend. Check. New computer set-up on the horizon. Check. Claywork for benefit donations done or nearly done. Check. Desire and motivation to concentrate on clay strong. Check. I have a great need to enter the vein and will pay less attention to externals. Does this also have to do with the time of year? The transition from summer to fall as a time of focus? We are thoroughly enjoying the vestiges of summer, but change is nigh.

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